Social media, contrary to popular opinion, is not just for promoting personal relationship and social lifestyles anymore. Social media is a veritable powerhouse of marketing for businesses across all industries and, if implemented properly, can be an extremely effective tool to build an audience for your product or service. It can even help you broaden […]

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  It’s time to be honest with ourselves: social media marketing is not easy. Over the past few years, social media has permeated the business and marketing sector, becoming invaluable to data farming (of a sort), customer service and customer targeting and retargeting. The only glitch? The Internet never sleeps, but you need to. Here’s […]

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